Conformis (Nasdaq:CFMS) today announced the full commercial launch of its new Imprint knee system.
The orthopedic company’s new Imprint system is made-to-measure and will become Conformis’ primary knee offering. The company is also offering a fully personalized iTotal Identity system as a deluxe services upgrade option for patients through its Image-to-Implant Platinum Services program.
“We have been pleased with the surgeon feedback that we’ve received to date, and we are excited to see continued adoption of our Imprint system which reflects our business model transition,” said CEO and President Mark Augusti. “By introducing the new Made-to-Measure category of TKA systems, we created a new standard for personalization with the lower manufacturing cost and faster delivery time of typical fully custom products.”
Imprint uses several features from the Conformis’ fully personalized iTotal implant systems with aspects of traditional off-the-shelf systems. The data-informed design is based on the analysis and standardizing of key variables in Conformis’ over 85,000 fully personalized implants made to date.
The knee system uses a CT scan to capture critical measurements to provide a complete 3D view of a patient’s unique joint. Advanced artificial intelligence-based software selects the optimal implant size from among the 12 options available.
“Conformis’ novel Made-to-Measure option enables a far greater level of personalization than traditional off-the-shelf alternatives, improving fit, bone coverage, and natural joint motion,” said VP of Marketing James Paiva. “Our top objectives are to continue the ramp of adoption of our new Imprint system, which now represents over 70% of our US knee orders, and to expand our surgeon base, particularly in the ASC market. Complemented by our novel Platinum Services upgrade option, we now offer the most comprehensive portfolio of genuinely personalized solutions in total knee replacement.”
Orthopedic patients have the option to choose between Conformis’ two data-informed systems, Made-to-Measure Imprint System or the fully personalized Identity system.
“My early Imprint experience has been incredibly positive, it was a simple transition from previously using just Identity to offering both personalized options,” said Dr. Ed Rossario, a board-certified orthopedic surgeon at Coastal Orthopedics and Sports Medicine and associate professor of orthopedic surgery at Florida State University. “I believe that Conformis’ data-driven design and planning algorithm helps me achieve optimal implant fit and placement for my patients. Their delivery model is driving decreased sterilization expenses and increased efficiency in my ASC.”