Genmab’s data-driven strategies speed up drug commercialization

[Adobe Stock]

Genmab’s senior vice president, global head of data science and AI, Hisham Hamadeh, describes the company’s journey to becoming “a data-driven decision-making company.” In one sense, there is little choice but to do so. “We’re swimming in data like never before. We’ve seen the volumes of data, the ability to compute on that data, and the type of algorithms that are emerging,” he said. 

The initiative has the firm support of the company’s CEO Jan G. J. van de Winkel, who expects AI to help enhance R&D efficiency in the coming years. Already, the company has succeeded in winning FDA approval for the antibody epcoritamab in lymphoma within five years after the first patient was dosed. The approval timeline was “a world record,” van de Winkel told Medwatch, adding that the company believes its investments in data science will unlock further breakthrou…

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