Alcon (NYSE:ALC) announced today that it plans to launch its Total30 reusable contact lens for people with Astigmatism.
Geneva, Switzerland-based Alcon designed Total30 with its proprietary water gradient material. This enables a gradual increase to nearly 100% water on the outermost surface.
With this technology, the lens ensures that nothing touches the eye but a “gentle cushion of moisture,” according to a news release.
The Alcon lenses also feature two other types of proprietary technologies from the company. Celligent technology helps resist bacteria and lipid deposits for a clean lens throughout the duration of a month. Alcon’s Precision Balance 8|4 lens design provides on-eye stability. The company said this offers “exceptionally clear and stable vision.”
“Given astigmatic contact lens wearers are more likely to experience dryness and discomfort, we designed TOTAL30 for Astigmatism to bring reusable astigmatic lens wearers total comfort and proven stability for exceptional lens performance,” said Ian Bell, president of global business & innovation at Alcon. “These lenses are uniquely designed for reusable patients with demanding needs and offer eye care professionals Alcon’s latest innovation to attract contact lens wearers.”
Alcon said the launch of Total30 allows it to gain market share in the contact lens space. It marks the third lens introduced by the company over the past 24 months in the toric lens category.
The company plans to make Total30 for Astigmatism broadly available in the U.S. and Europe in early 2023. Alcon then expects an expanded rollout to more global markets throughout the year.